PixelShift Capabilities

Thanks to decades of experience in fields from editorial to marketing to sales, we provide you with a wide range of services, and we’re always
happy to create custom solutions.

Media and Influencer Relations

  • Discovery

  • Outreach

  • Support (information and access)

  • Analytics

  • Project recommendation (like the sony sponsored)

  • Connection with other creators

  • Connection with other companies


Logistics

  • Management of editorial gear loan programs

  • Management of gear purchasing programs for both editorial and friends and family

  • Product shipping and shipping management

  • Product tracking

  • Product return processing

  • Trend, loan status and anticipated coverage reports


Editorial Press Release and Materials Development and Distribution

  • Creation of press releases

  • Creation of press kits

  • Reviewer Guide creation

  • Management of distribution lists

  • Pressroom development

  • Press material distribution (mass)

  • Press material distribution (individualized)


Influencer Development And Sponsored Content Creation

  • Segment identification

  • Goal development

  • Budgeting

  • Creator discovery

  • Creator outreach

  • Project management

  • Content plan and editorial calendar development

  • Platform selection

  • Outline development

  • Script development

  • Shooting support

  • Shooting 

  • Editing

  • Delivery

  • Custom publishing creation

  • Earned media generation

  • Contacts

  • Analytics and reporting


  • Earned media reporting, analysis, strategy and action plan

  • Influencer coverage and reach

  • Sponsored content coverage and reach

  • Competitor coverage reporting, competitive analysis

  • Trend reporting

  • Social media performance

  • Sponsored content performance

Analytics And Reporting